Primary audience research.

*Defines British Social Realism*

Have you seen any films of this genre?

• Kidulthood
• Adulthood
• Four Lions
• Sket
• Fish Tank
• Anuvahood
• This is England
• Attack the Block
• 4,3,2,1

What do you like about that film?

• It showed different people, different scenarios (youth)
• Things in it actually do happen to kids these days
• Shows what typically happens in British culture
• Real life
• Interesting because you can relate to it

How do you think that appeals to you as an audience member?

• It makes sense, its relevant to my life and its a true representation of youth
• You can relate to it
• I live in Britain and I'm a teenager so I can relate to it

*Shows British Social Realism themes*

Which of these themes are you most interested in and why?

• Racism  
• Violence
• Petty crime 
• Immigration
• Sex
• Parenthood
• Domestic abuse
• Drug abuse
• Discrimination
• Drug experimentation
• Childhood
• Crime
• Rebellion
• Success & Failure.

Do any of these themes relate to you or happen in everyday life?

• There's a lot of violence in society
• Racism obviously
• Not me personally... but yeah racism
• Not me personally but poverty is one
• Childhood, racism and rebellion because were at the age where people rebel
• Probably religion and success and failure maybe.

*Shows picture of Adulthood*

Would you go and see this film?

• I have seen this film and I went to watch it because there was a good trailer and it looked interesting because of the fact that there was kids of our generation 
• I've seen it, I went to see it because it looked catchy
• Probably not because it highlights violence
• Probably because the characters are something you'd see around this area, well maybe not with the baseball bats, but the girls you can tell are a bit skanky and the boys look dangerous
• It looks interesting it looks like there'd be lots of people my age that would be interested in this so that's why I would go and see the film
• I would see it because it looks different, it doesn't look like something you'd see everyday and it looks like it would relate to us.

*Lists three of our ideas*

Which one of these do you prefer and why?

• The last one because it seems like it would be an interesting narrative
• The first one because you don't really see a lot of disabled people films
• Probably the last one because I could relate to it
• I like the first one because the third one is kind of cliché because everyone has pregnant people and the second one not all people would be from Jamaica so they might not relate to that aspect but the first one is really nice
• I would say the dyslexia one, I've never heard of anything like that before I think that's the most different I mean you hear of loads of teen pregnancy's but I've never heard anything of dyslexia I think that'd be really interesting
• The second one, because he's Jamaican and plus I like films where the black guy is the main character
• The last one, it's just like something you see and it's a bit different compared to others
• The second one sounds good, because it's like showing success and wanting to be something but being held back by different things and your showing more than one theme so there'd be more appeal
• The last one you said about pregnancy was quite exciting because who gets pregnant in school and runs away, it happens but you don't see it and it something I'd like to see and it's different
• The last one because teen pregnancy happens all the time and people don't know what to do about it, so that's probably the most interesting and abusive relationships happen all the time, people are always subject to abuse so that would be good.

How would you improve the idea that you chose?

• Try not to make it too cliché put a twist on it (pregnancy)
• It depends on how you show racism, if you had a good base of characters if they were all white or all Asian  as long as you do that it will be effective because you could show the differences between the races (Jamaican Runner)
• Add some kind of action theme to it to make it more exciting (dyslexia)
• Maybe not her perspective but other people's aswell because it is frowned upon some people's opinions are different to others. Some people think its a good thing, some people think its not good, we always see the bad side but what about the good side too (Pregnancy)
• Add some violence into there, maybe rape somewhere (dyslexia)
• Maybe have her boyfriend beat her so bad that she loses her baby or something like that and you can show the outcomes of abusive relationships (Pregnancy).

The majority of British social realist films my target audience have seen tend to include characters of their age (Kidulthood, Adulthood, Anuvahood, 4,3,2,1, Fish Tank, Sket and Attack the Block). This connotes that these characters must specifically appeal to my target audience because of there age and perhaps interests. My target audience may be able to personally identify with these characters and their lifestyles and therefore enjoy watching films like these purely because of this mutual identification. This has developed the ideas for my British social realist film because my partner and I will use characters of a similar age to our target audience as we acknowledge that there is a lot of appeal because of the age of the characters.

Collectively my target audience liked these types of films as they presented situations that happen in the mundane of everyday life. They also felt that they could relate to these films greatly as they are culturally relative to British people so they felt they could connect and understand the narrative as they relate to aspects of the film. This has helped my partner and I to develop our film as we will make sure that whatever narrative we decide to use we will make sure it is surrounding a situation/s that occur in real life, more or less every day. We will also be sure to make it culturally relative to British people as we have been asked by the brief to produce a 'British Social Realism' film.

Overall my target audience felt these British social realist films portrayed a true representation of working class British people, in particular - youth. These authentic representations allow my target audience to relate to these films as they may personally relate or identify with the characters because they may have friends or family members that have similar traits to the characters or they may even be like characters of their age themselves. This has narrowed down my partner and I's British social realism film's concept as we will make sure all of the characters are represented fairly and correctly in accordance to the British society.

When asking my target audience about our British social realist films ideas, the majority of them said they preferred the idea where a girl falls pregnant and tries to run away from her boyfriend who physically abuses her. This is most likely because teenage pregnancy does happen frequently in real life and many teenage girls are trapped in violent relationships, so it was interesting to see that our target audience chose the idea where the situations are most parallel to those in the real world. This feedback definitely helped to narrow down our British social realism concept as my partner and I have decided to satisfy our target audience and use this narrative as it is greatly achievable.

Following through with our idea of teenage pregnancy, when we asked our target audience how they would improve it, the feedback combined more or less told us to not make it too cliché or typical. One person suggested we highlight the more positive sides of teenage pregnancy in accordance to British society. Baring this in mind, it has helped my partner and I to develop our idea and make it more unique to other films including pregnancy.